Pie to the People

Campaign
front store window takeover advertisement
CLIENT
Thorntons
PROJECT TYPE
Campaign
PROJECT YEAR
2024
CREDITS
CW: Riley Prater

Pizza is America's #1 comfort food.

So why is it so hard to find good pizza? Thorntons is on a mission to change that by turning pit stops into pizza parlors. Whether you're a big rig driver or just out for a spin; everyone has a right to good pizza. No one should settle for cardboard crust or American cheese—even if this is America.

Stop by stop, we're bringing good pie to the people one slice at a time.

CREDITS

CW: Riley Prater